How The Olympics Turned China On To Skiing

TOKYO -- China Vanke has enlisted Japanese hotel operator Prince Hotels to help design and develop a large ski resort north of Beijing as the Chinese government tries to boost winter sports.

The Chinese real estate group plans to open the Han Hai Liang ski resort in the Hebei Province city of Zhangjiakou around December 2019. Wholly owned Prince Hotels subsidiary Jilin Seibu Hotels & Resorts Consulting will provide consulting services to the China Vanke subsidiary developing the resort, the Japanese company announced Monday. Prince is part of Japan's Seibu Holdings.

The project will be completed in three stages by 2037, with the ski courses alone totaling 4.32 million sq. meters. Villas, theme parks and mountain sports schools will be built to make the site a year-round resort.

Prince Hotels will help open the first stage, covering 1.31 million sq. meters of ski courses, for an undisclosed price.

Zhangjiakou will help host the 2022 Winter Olympics, but China Vanke's site is not slated to be a stage for events at this point. It takes three and a half hours to reach Zhangjiakou by car from Beijing, but high-speed rail set to open at the end of 2019 will shorten the trip to one hour.

Jilin Seibu was also tapped by China Vanke to operate the Lake Songhua Seibu Prince Hotel and Lake Songhua Ski course in Jilin Province, northeast of Hebei, in January 2015. But the hotel has since been turned into a franchise, and Jilin Seibu offers only consulting on the ski resort.

Prince Hotels bought Australian StayWell Hospitality Group's hotel business in 2017 as part of an effort to increase its overseas locations to 100 by 2027 from 28. The Japanese hotel operator will also expand overseas operations, especially in Asia, in the area of resort development.

Seibu Holdings' hotel and leisure segment, centering around Prince Hotels, has expanded sales about 30% over five years to 188.5 billion yen ($1.78 billion) in fiscal 2016 thanks to an influx of visitors to Japan. It aims for sales of 231.6 billion yen in fiscal 2019.

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How The Olympics Turned China On To Skiing


How The Olympics Turned China On To Skiing